Monday, October 9, 2023

Everything Matters


My October firing is in the books! 

After the last firing, during which my sprayer failed, necessitating a frantic drive around town to find a barely-adequate replacement, I ordered two good sprayers with metal wands online.(I actually wanted this one, because it looks so sci-fi; but it's more than twice as much as the ones I got.)  Always good to have back up! The new device performed admirably - better, I'd say, than the original. It sprays in a finer mist than the first, which allows more of the soda to volatize before falling to the burner-channel floor. As a result, the coating of soda glaze was thicker, for the same amount of soda. 

This is no bad thing, but it does mean I'll have to make some adjustments to get the coat of soda just how I like it. There was more grey than I am usually aiming for in this load. It's a pretty grey - light & pearly, flashed with honey-brown - I just want to adjust the ratio a bit, so the next pots will be honey with some grey, rather than grey with some honey. Still, overall very happy with the results. 

I am lately aiming to fire once a month, because my accounts have been doing really well, & I want to keep them stocked up, and have enough to add some new stores this winter. Also, twenty years after Doug built my first website, online orders have become a significant stream of income for me! If I knew how, I would tell you - I'm all about lifting other potters up - but honestly ¯\_(ツ)_/¯. Here's what I do know: 

  • Facebook has always been a good way to generate a sale or two, when I post updates to the online shop. I know everyone hates Meta, & not without reason, but for artists, nobody has yet created a tool to so effectively reach customers.
  • I've been posting to Insta, & cross-posting to the Fine Mess business page, a lot more since my friend gave me her old iphone. I don't post literally every day but maybe 10 times a week? Much of it is pottery process, interspersed with some cats, hiking, & gardening. 
  • I had a post go semi-viral last summer, seen by about a million people. There was nothing unusual or amazing about the post, so I don't know why, but I did gain hundreds of new followers as a result; and as a result of that I get more interaction per post, which in turn make the FB algorithm show posts to more people. 
  • Interactions seem key, so sometimes I will ask for feedback about a new technique or a piece I am working one. 
The takeaway, if I had to guess, is just more posting. I post pots in progress, & I think the audience gets interested & invested in the work. I dunno; what do I know? I'm just guessing. 

Anyway the shop update is live! Check it out here
Actually there's only one pot left for sale - & I just updated last night! I better go make stuff. 
Aiming for October 29th for the next firing. 

1 comment:

smartcat said...

Looks like you are staying bust with good results.
ˆf our spray apparatus fits your old tank, keep it. I have come to the conclusion you never can have too many tanks.
I use one of my old ones for my home made weed killer, one for garden spray, yet another for water. I love not having to empty and clean a tank after using.
Looking forward to another firing. BTW The mug I got years ago from your Kickstarter is my son's favorite for beer.