Tuesday, January 19, 2016
Postcards, Business Cards, and Plane Tickets, Oh My!
In addition, to take full advantage of my brief turn on the stage, I need to have postcards made, with contact information. Postcards are just generally a good idea; I'll have business cards also, but postcards get taped up onto studio walls and stuck on people's refrigerators - they stick around longer, and keep your work visible.
The usual approach to postcards is to choose one good, representative piece, put that image on one side, and your contact info on the back. Regular readers of this blog know that I am almost constitutionally incapable of just doing things the tried-and-true way, without at least trying a different approach. Sometimes this works for me, as it did with my art fair display(or is. Or will. It's a work in progress.) Sometimes i learn that the conventional wisdom is conventional for a reason, and my novel idea falls flat. In any case, I am at it again: I like the way my work looks in grouping, so I decided to go with a collage, above or my postcard image. The collage also lets me put the business name (Fine Mess Pottery, in case you forgot :) )on the front, in a way that's more casual than the Black-Times-Roman, all-caps text along the bottom that you often see. Those always look like they should be engraved on a tomb, to me. My work is casual and fun and not at all funereal; why can't the design of the postcard reflect some of those qualities?
The back will have my name, the business name again, the website and email address and hmmm...I suppose I ought to put a phone number.