The craft beer - Gritty McDuff's - was a huge hit. With Doug. I favor the hot spiced cider, though I learned it's best to enjoy it also in moderation. Otherwise, surprise juice cleanse! Not to be all TMI.
Pottery Tour, which happens in the spring, and it's valuable for me to look at what they've done and see how it compares to my approach. So, a few thoughts:
- In creating this event, MCA went with the-bigger-the-better. They probably didn't have much choice really, since they are a huge statewide organization. I've been taking a grow-as-we-go approach, the idea being to grow the audience at the same time we grow the event - I don't want 100 customers to have 80 studios to choose from. My thinking is that I'd rather the participating studios all have successful events, and then invite nearby studios for next year, instead of everyone having a slightly crappy event in the hopes of growing into success in following years. As it happened some people had crappy events anyway, so starting small was no proof against that.
- Not sure the craft breweries are a logical pairing. Sure, there's bound to be some overlap in the audience, but a brewery tour seems like a very different event than a craft tour. If you are on a brewery tour, do you really want to stop at the pottery studios? Alternate? Also, not to be a pearl-clutcher about the whole thing but is a beer-tasting road trip really a good idea?
I sent a few people to The Liberal Cup yesterday - though they were looking for lunch, not brew - but got no visitors who came to me from there, or any other brewery.
Also, I can't say the word "breweries." It keeps coming out "brurries."
Ooops, customer, gotta go.