I read this phrase today and it made me laugh: "tending your brand garden." Not sure why it was funny to me...maybe because I am far lazier as a gardener than as a small business owner. In fact I barely have time to garden, because I am a small business owner.
Nevertheless it's a pretty good metaphor! One I feel I am conquering lately - a pretty rare feeling for me. I'm photographing, I'm writing, I'm making videos, I'm posting, I'm interacting, I'm getting responses! I'm watering my brand flowers or whatever. Now I need to do all that & also make more stuff. And also teach my classes.
Sometimes I think what we do is almost literally impossible - except some people are doing it! Are they just that amazing, are they just lucky, or is it an illusion that looks quite different from the inside? I suspect that last; it's possible they also feel like they are dancing as fast as they can, even while they make it look effortless.
Anyway! Tend your brand garden, even if it's all dandelions.
Oh, speaking of watering! There's a new post on my Patreon, free to all members. Check it out! If I get to 20 paid subscriber I will publicly do a happy dance.
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